Barcelona area · November 2026
Leave the AI webinars. Spend three days with HR leaders to set your AI agenda.
A private retreat near Barcelona for senior People leaders who keep hearing about AI in HR and still need to work out what to do first, how to begin, and what the next 90 days should focus on.
15 HR leaders · Friday evening to Sunday lunch
Apply for a 15-minute admission conversation to see if your profile fits.

What you will leave with
During the retreat you work on an HR Leadership Playbook: your AI priorities, how you get people on board, and what the next 90 days look like.
AI and HR Technology Priorities
Where you stand today, what deserves attention first, and what can wait.
Adoption and Leadership Map
Who needs to be involved, what tends to block adoption, and how you explain the plan inside your organisation.
90-Day Plan and 12-Month Direction
Concrete next steps, the conversations you need, and a direction for the year ahead.
This is for you if
You hold senior HR or People responsibility, and you influence priorities or budget
AI keeps coming up at work, and you still need a clearer place to start
You want honest conversation with peers, not another webinar or vendor pitch
You are comfortable joining an English-led programme
This is not for you if
You want a training course or a conference agenda
You want a wellness weekend or a sales-led vendor event
You are not yet in a senior HR or People role
You cannot commit to the full three days

A retreat, not a course
Enough structure to leave with decisions. Enough space for the conversations you do not get at a conference or on Zoom.
Focused working sessions
Time on AI and HR technology decisions: what to prioritise, what can wait, and how you lead it.
Decision Circles
You bring a real challenge. Peers ask questions. You leave with a clearer next move.
Participant-led conversations
Blocks shaped by the questions in the room, not a fixed speaker line-up.
Protected pauses
Space to think, talk informally, and reset between demanding blocks.
How the three days work
Three days, two nights: Friday evening to Sunday after lunch. Exact dates and timing are confirmed after admission.
Friday
Arrive, connect, and frame the challenge
Shared arrival, introductions, and dinner. Keep Friday light. No heavy sessions that night.
Saturday
Prioritise, challenge, and build
Working sessions, peer problem-solving, adoption mapping, and protected pauses. One experiential block once the group's challenges are clear.
Sunday
Integrate, commit, and leave with a plan
Finish your 90-day commitments, get peer feedback, close the weekend, and share a farewell lunch.

Small group. High signal. No noise.
The group is limited to 15 senior HR leaders.
During admission we look at responsibility, the challenge you bring, openness, and what you can add to the room. Company size and brand name are not the filter.
The programme is English-led, Spanish-friendly. Confidentiality and full participation are expected.
Places are offered after a 15-minute admission conversation, if your profile fits.
Designed so you can focus on the work
A private venue about 60 to 90 minutes from Barcelona, chosen so you can step out of day-to-day operations and focus. Venue details are shared after admission and before final booking.
Included: accommodation, meals, the programme, and shared ground transport from Barcelona Sants Station to the venue and back.
Host

Curator
Gabriel Pietrafesa
He works in People Analytics, HR technology and AI. Here he builds the room: clear decisions, honest peer challenge, and plans people can take back to work. He is not the only voice in the sessions.
LinkedIn profileInvestment
Initial participant rate: €1,250 plus applicable taxes for the first five approved confirmations.
Standard participant investment: €1,490 plus applicable taxes.
Includes accommodation, meals, the programme, materials, shared ground transport from Barcelona Sants Station to the venue and back, and one virtual follow-up about 30 days after the retreat.
A €200 refundable deposit may be requested only after your place is approved and terms are shared. There is no payment on this page.
Need help securing company approval? Download the one-page business case.
Apply for admission
Start with a short application. Each profile is reviewed. If there is a fit, we invite you to a 15-minute admission conversation before any place is offered.
- Apply using the form below
- We review your profile for fit with this cohort
- If aligned, we invite you to a 15-minute admission conversation
- Approved participants receive terms, dates and venue details before any deposit or full payment
Application form
All fields are required.
Questions we hear often
What is the retreat focused on?
AI and HR technology as a leadership agenda: what to prioritise, how to begin, how to lead adoption, and a practical 90-day plan.
Is it technical?
No. It is designed for senior HR and People leaders. Expect strategy, decisions, peer challenge and adoption — not engineering training.
Who is it for?
CHROs, Chief People Officers, HR Directors, VP People and senior leaders responsible for HR transformation, HR technology or AI adoption with real organisational influence.
What level of English is required?
The programme is English-led and Spanish-friendly. Main sessions run in English. Informal conversation may happen in Spanish. You should be comfortable contributing to professional discussions in English.
How many people will attend?
The group is limited to 15 senior HR leaders. Organisers and facilitators keep the full room under or close to 20.
When and where will it take place?
November 2026, Friday evening through Sunday after lunch, at a private venue within approximately 60 to 90 minutes of Barcelona. Exact weekend and property are confirmed after admission.
Why is the exact venue not yet published?
Venue details are shared after admission and before final booking. The property is chosen so you can step out of day-to-day operations and focus.
What is included?
Accommodation, meals as listed, refreshments, shared ground transport from Barcelona Sants Station to the venue and back, facilitated programme, materials and one virtual follow-up about 30 days later. Travel to Barcelona and personal extras are not included.
What is the expected investment?
Standard participant investment: €1,490 plus applicable taxes. Initial participant rate: €1,250 plus applicable taxes for the first 5 approved confirmations.
What happens when I apply?
You submit a short application. We review your profile. If there is a fit, we invite you to a 15-minute admission conversation. Applying is free and does not commit you to attend.
How does the initial participant rate work?
The €1,250 rate applies to the first 5 people who are approved and confirm under the stated terms — not simply the first five emails submitted.
What happens after I apply?
We review your application. Strong fits are invited to a 15-minute admission conversation. If you are approved, you receive terms and may be asked for a refundable deposit before final booking.
What is the selection process?
Admission looks at responsibility, the challenge you bring, openness, and what you can add to the room — not title or company size alone.
Can my company pay?
Yes. Many participants seek company funding. Download the one-page business case to help explain the investment internally.
What is the €200 deposit?
Applying requires no payment. After the admission conversation and approval, a €200 refundable deposit may be asked to hold your place. It is credited against the ticket. Full terms are shared before any transfer.
What happens after the retreat?
The ticket includes one facilitated digital check-in approximately 30 days later. There is no ongoing community obligation as part of the 2026 offer.
How are sponsors involved?
A small number of relevant partners may support the environment. They do not get participant data, product demos or sales pitches inside the programme.
Leave the AI webinars. Spend three days with HR leaders to set your AI agenda.
Apply for a 15-minute admission conversation to see if your profile fits.